We are specialists in Email Marketing, Display Advertising, Affiliation Marketing, Lead Generation, Database Monetization and Co-registration. Our strengths are: respect for privacy, high volumes of personal data, constant verification of data.

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About us

About us

Lean ADV

Our approach

about us

Campaign Analysis and Creation

We assess your needs and plan campaigns in the most effective way to achieve set goals and reach the targeted audience.

Optimized Distribution

We optimize distribution timing, increasing the number of dispatches to maximize the campaign’s efficiency and impact.

Regulatory Compliance

We fully comply with GDPR regulations, ensuring adherence and security in every campaign we conduct.

Monitoring Platform

Our in-house monitoring platform enhances campaign targeting and allows for necessary optimizations.

Detailed Reporting

We provide detailed, measurable, and accessible reports, ensuring monetization is solely based on results.

Our story

Your digital partner for performance-driven marketing

We are a web agency specialized in performance marketing, managing campaigns from top to bottom and perfecting every detail: from creativity and design to strategy and performance optimization. With our qualified proprietary databases, we turn every contact into a business opportunity.

2013

Clepsydris.it

Online comparator

In 2013, Clepsydris.it was launched as an innovative platform for product comparison. Its goal was to offer users a quick and simple experience to find the best deals on the market. The platform rapidly gained traction, reaching 1 million subscribers by 2017.

2015

Lean ADV

Web Agency

Lean ADV was founded in 2015 as a web agency providing cutting-edge digital solutions for performance marketing. Thanks to its streamlined, innovative approach, the agency expanded rapidly. By 2021, Lean ADV was present in Italy, France, Spain, and the UK. In 2023, it reached another milestone by entering the LATAM market, further solidifying its international presence.

2016

Internal Database

Development of our proprietary database and an in-house Call Center to strengthen data management, contact qualification and lead generation operations.

2020

Autoolab

Launch of Autoolab, a dedicated platform designed to simplify the search, comparison and discovery of used cars.

2022

Partnership with Revelop S.R.L.

Strategic partnership with Revelop to develop and integrate proprietary technologies across our internal processes. This collaboration also enabled us to broaden our expertise and capabilities, supporting Lean ADV’s evolution from an advertising partner into a more complete 360° partner combining business, technology and performance marketing.

2023

Anti-fraude platform

Launched in 2024, the Anti-fraud Platform is an advanced tool designed to monitor the performance of publishers and advertising campaigns. It provides real-time data and statistics, highlighting top-performing publishers and campaigns, while also identifying underlying issues to optimize digital strategies.

2024

Project Flow

Launch of our Data Quality Assurance and lead-scoring system, designed to validate, monitor and continuously improve lead quality. The system enables us to assess the reliability of each contact more accurately, identify anomalies and potential issues at an early stage, and provide our partners with higher-quality, more transparent and performance-driven data.

2025

MST Holdin

Creation of MST Holding to bring our digital hubs, strategic partnerships and business activities together under one group.

Our partners
ita-logo
fielmann-logo
agos-logo
bmw-logo
mercedes-logo
stellantis-logo
hyundai-logo
generali-logo
sisley-logo
audionova-logo
realhizza-logo
logo-grandi-scuole
deutsch-bank-logo (1)
eurorepar-logo
olivetti-logo
telecom-italia-logo